With the year still smelling like baby powder, one might imagine that it would be a little more easy-going. This has not proven to be the case for me thus far. Really when you think about it, there has only been one week of 2011, but honestly I feel like I should be buying a Valentines present already. With all the hustle and bustle of last week's events I forgot to get a post ready for this week. (It's shameful; I know.) But, here I am plugging away at getting new content on the site because, as previously mentioned, I am committed to you ... and my SEO. I thought it might be nice to take a look back over the past year, and while we're at I'll tell you what all happened last week too.
I've been learning more about business principles and how they apply to the more interesting areas of my life. A while back I stumbled across the Long Tail concept. Now, you entrepreneurs out there will be well acquainted with this model, but if you bear with me I'll hopefully be able to bring something new to the table. You see, I believe that this business model can successfully be applied to your Economy of Key Words and improve your Search Engine Optimization (SEO). In order to make sure we are all on the same page, I'll provide a little background as well.
I'm a sucker for business cards. Good, ole' fashion, made-of-paper, fit-in-your-wallet, lose-in-your-desk-drawer business cards. Don't make it an odd size or a unique shape. Don't digitize it or virtual-ize it. Just give me a nice, heavy, 3.5 by 2 piece of paper with your information on it, and I'm a happy camper. Some people become too obsessed with "thinking out side of the box," but there are times when there is nothing wrong with the box and the true creative challenge is to think of something fresh that fits in it. One such idea has become a bit of a trend, and I love it. What is this novelty? Why, utilizing the backside of business cards, of course.