Daniel is the Big Picture Guy. He learns the needs of the client and the layout of their industry, then designs what they need to tell their story.
I'm a storyteller.
At the heart of what I do is tell stories. Sure, I make websites as part of of my job, but sometime I take out the trash too. That's not what I do, though. What I do is tell your story.
Websites are a dime a dozen. What I do is tell the story of your brand, and your brand story is priceless. It is absolutely unique, and it deserves and demands to be told in a unique, compelling and attractive way.
I'm a family man.
My family is not only why I do what I do, but they are the reason I do it well. My children watch what I do very closely, and I feel the responsibility to teach them a good work ethic by example. Likewise, I am still trying to show off to my wife, and she is always my toughest critic.
I am an artist.
Protecting the artistic integrity of my work is of chief importance to me. Clients don't always understand right away why I care so much about how their site looks. However, websites are my art. Art that takes the breath away from browsers and compels them to become clients.
I am a geek.
As pretty as it looks, it's got to work! It's got to work on a desktop, tablet and phone. It's got to work for the end user, and it has to work without having to think about it. These are pillars that naturally result from being a calculus-loving, algorithm-making techo-geek like myself.
"There are two sides to art. It is creative, yes, but art also involves the technical details of how things are to be made."