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Website Trend Predictions for 2016

Website Trend Predictions for 2016

What's trendy today will be outdated tomorrow.  What's unique and avant-garde now will soon be rendered ubiquitous and old hat.  Will the internet reinvent itself is 2016?  My prediction: probably not.  The trends of 2015 will change with the passing of time, but I don't think we will see a reinvention in the coming year.  This is how progress tends to work.  There are Inventions (innovations, new technology, etc), and there are Improvements (tweaks, new applications and so forth).  I predict that 2016 will be a year of Improvements.

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The Good Ole Days

The Good Ole Days

"I just want to make beautiful things, even if nobody cares."  This is a quote from the great Saul Bass.  Mr Bass was a predominant Graphic Designer and Filmmaker back in the '50s and '60s and even continued to do great work through the '90s until his death in '96.  (He was the title designer for Casino in '95.)  This great designer worked for Hitchcock and Scorsese, Continental Air and AT&T.  His driving force, his motivation, the reason he did what he did was his desire to "make beautiful things, even if nobody cares."  With those words, he expressed what has been and always will be on the heart of every artist through the ages.  However, I wonder ... Can a designer these days make a living like that?

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The WIDE Trend

The WIDE Trend

As Daniel predicted in his blog in August 2011, Big is definitely Back! Websites are wider than they have ever been, partially to accommodate the abundance of wide-screen displays, but I think there's more to it than that. If I were to create a website for Yellowstone National Park using this trend, the header photo would look something like the picture above. This trend is heavily reliant on a header picture that spans the entire width of the site, covering the area above the fold. Do you remember the days when it felt so vital to have your most important information above the fold, as with newspapers? Now design embraces the effort of scrolling and many users find it to be fun!

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