It's November, and what could be trendier than NaNoWriMo!? I have a young friend who is all about some National Novel Writing Month. She has excited and encouraged me to join in the fun. I said, "No."
It's not that I don't like NaNoWriMo; I do! I love the passion and the deadline. However, I am just not into the month long goals or 30 Day Challenges. They aren't bad; Matt Cutts is a big fan of the 30 Day Challenge, and he is crazy awesome. But, I think he said it best: "I can say, 'Hey, I wrote a novel.' Is it any good? No, I wrote it in 30 days, but I did it." Even though I'm not a fan of trying to cram a huge undertaking into a single month, I am a huge fan of the concepts involved, and I think there are even things to learn from them that will improve your website performance.
It's happened to you, hasn't it? You were scrolling on Facebook for who-knows-what reason when a picture caught your eye. The title made some benign and fairly uninteresting statement but followed it up with a zinger like "you won't believe what happened next" or "number three will shock you!" You couldn't resist. You had to accept the challenge. I mean, either you would get to prove the title wrong or you would infact be shocked. Either way, it was going to be pretty awesome right? More times than not, though, number three was not very shocking, you could believe what happened next and you were left feeling underwhelmed. ... what happen next?
I recently came across an article that The Conversation put out almost a year ago. I loved the article almost by the title alone, "Why some kids can't spell and why spelling tests won't help". I'm a terrible speller—just awful! So, I was looking forward to some great discovery about why. Secretly I was hoping for some definitive proof that I am a genius because I can't spell. As it turns out there was no really definitive answer to the question at all, but it is possible that I wasn't taught well.
Halloween is oh so much fun, and this year, it's on a Friday, which means the office gets to participate in the dress-up fun!
Although many may be under the assumption that getting festive for Halloween could send an unprofessional vibe to your clients, I'm in the camp of people who think its a great way to interact with them, and to show your personality in a light, fun way. Plus, are we really going to let the kids have all of the Halloween dress-up fun?
The added bonus is that your clients who are on social media will LOVE the pictures posted of your costumes.
It's a great way to highlight your business and could even lead your clients to sharing your photo to their network of friends, which increases the possibility of gaining new clients!
So, here's a round up of a few DIY Halloween costume ideas that are work-friendly and definitely fun.
I am eager to wrap up this comprehensive series on Search Engine Optimization. I think it is appropriate to end with the business owner, but I must admit that it might be a little anti-climatic. Perhaps my message to business owners about what they should do could be summed up in just one word: Utilize.
But, why use one word when you can use 500, right!?