Remember when everyone complained that their parents were getting a Facebook account? I remember that my younger brother was just livid. To this day, he has not accepted my mom's friend request. Don't get me wrong, there were some rough patches there at the beginning. I remember when she found out my cousin broke up with her boyfriend, she "sent her a private message" consoling her ... only she posted it on her wall. Over the past five years, however, my mom has gotten really good at Facebook. She's better at social media than I am. One might say that we could look at my mom's social media interaction and learn a thing or two ... or five. Infact, here are five social media tips that you can learn from my mom.
This weekend I received a funny and then disturbing email from a friend/colleague of mine. Here's what it said:
Some how my mother managed to upload an entire folder with about 10 files in it to her Google Drive.
Then she didn't know how to get to her Google Drive.
She has no idea how the files got there and I had to show her how to open them, edit them, and email them as an attachment.
This is the person that has to access the websites you create.
Never assume anything about the end user.
It can be a daunting task to write copy for your website. You have known your business so well for so long that it is completely ingrained in you. Everything there is to say just sort of goes without saying. It can be difficult to remove yourself and figure out what actually needs to be said. Below I have listed five steps that will hopefully be helpful when you write copy for a website ... or anything else for that matter.