Symbols have been all the rage lately, haven't they? A symbol of a woman will be on the $10 bill. A symbol of the Confederacy will not be flying in South Carolina. (Or will it? I can't keep up.) A symbol of the rainbow has taken over facebook profiles pictures. And soon the symbol of America will be affixed to nearly every home. With all of this talk about symbols, it's good to know that everyone has a firm grasp on what symbols are and are not. Oh, wait—they don't. Not to worry, I am here to help. Let's talk about what symbols are, how they are good/bad, how to use them for business and maybe get just a little bit political.
As some may know, I am getting married in less than a month! As excited as I am, I must say the planning can be quite overwhelming. There are many factors to consider and hundreds of choices to make. I've had to make so many decisions regarding flowers, cakes, chairs, photographers, food, etc that I'm even feeling a little worked up just writing about it now! However, one key point my fiancé continues to remind me is this: At the end of the day, we will still be married. If there aren't enough chairs, we will still be married. If the food isn't tasty, we will still be married. If the flowers wilt, the cake falls over or the guests refuse to dance, we will still be married. I then realize that I've placed too much pressure on the details, when I needed to focus on the big picture. The same can be true with websites.
It's somewhat axiomatic to say that a website is a good way of disseminating your information. We know to keep our websites up to date. We know to write blog posts. We even know to promote it all via social networks. We know, that for a good company, education is always a positive way to influence potential clientele. Information helps people make a good decision. But, how much time do we think about the key to comedy? Timing!
Are you getting your information out too late in the game?