How to Visit a Website
Though seemingly a bit rudimentary I think this will be very useful to consider. Sure, these steps are extremely intuitive, but the act of (and actions associated with) visiting a website have become so ubiquitous that we never take the time to think about them contemplatively. If everyone knows that visiting websites entails certain universal steps how does your business's website address each step? When people take the appropriate steps to visit a website, do they arrive at your site? Do they stay there? Do they care what you have to say? In order to answer these questions, let's start from the beginning and learn how to visit a website.
Three R's of Branding
I was recently asked about the simplicity of so many successful logos. I love the opportunity to answer questions like this. I swear that if I ever stop designing it will be to talk/teach about designing.
Why do large companies with plenty of money and access to the best designers often end up with relatively simple logos?
The short answer, of course, is "because simple logos work." But, that short answer would spark a much more complex question: Why do simple logos work? Why does building on foundation of simplicity lead to successful brands?
Latest Portfolio Additions
We spent much time and energy cultivating our craft of creating websites, logos and advertisements for our clients in order to deliver a product that perfectly suits their needs and tells their unique story. If you wish to view our full portfolio, you can do so here.