This February marks 3 years that I have been working with DanielTitus.com. It's been a wonderful journey, and it causes me to reflect upon the years past. When I think about my first week at DTC, I still laugh to myself. I felt so over my head, thinking "what on earth have I gotten myself into?" Fortunately, Daniel is a great, patient teacher, so I ended up learning a lot over the course of a few months. Sometimes I think back on the work I used to do. It was undoubtedly simpler, somewhat easier, and at times more fun, but I did not have the same skill set I have now. In a year from now, I should be a more skilled web designer than I am now. I think this is partially due to years of experience, but it's also due to the push of technology.
I am always telling people, "Trust your designer." Even if your designer is not me, trust your designer. However, it occurred to me recently that not all designers are honest. Not all creative people are honest about who they are or what kind of work they do or what kind of price they charge or ... whatever. It's shocking; I know. There are creative professionals who claim to care about content but just wow everyone with bells and whistles. There are those who claim to specialize but undercut every dog walker in town just to get a job. They are not honest about what kind of a business they run. So, what is my advice to those who have a designer (or other creative professional) who is not honest? This is not something I say often because I think that one's work should speak for itself, but my advice is this. If you your creative professional is not honest fire him, and hire one you can trust.
I recently came across an article that The Conversation put out almost a year ago. I loved the article almost by the title alone, "Why some kids can't spell and why spelling tests won't help". I'm a terrible speller—just awful! So, I was looking forward to some great discovery about why. Secretly I was hoping for some definitive proof that I am a genius because I can't spell. As it turns out there was no really definitive answer to the question at all, but it is possible that I wasn't taught well.
As I work on designing websites for many different types of businesses, I often come up against the same issues. Regardless of the industry, there are a few things that every small business owner needs to know about their company website. The way I see it, these things break down into four areas: Form, Function, Format and Information.